WIZZ AIR MEDIA INFORMATION 2012
CURRENT ADVERTISEMENTS
CURRENT EDITORIAL
ADVERTISING CONTACT
Eva Katus-Dennis, Publisher, Tel: +44 (0)20 7613 8794
Email: eva.katus-dennis@ink-global.com
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READERSHIP
OVER 1,900,000 PER ISSUE
AVERAGE
READING TIME
35 MINUTES
PUBLICATION
FREQUENCY
BI-MONTHLY
AVERAGE AGE
34
MALE / FEMALE SPLIT
57 / 43%
LANGUAGE
ENGLISH
DISTRIBUTION
SEATBACK
Reason for travelling
24% SELF-FINANCING
BUSINESS
ENTREPRENEURS
25% WORKING ABROAD & RETURNING HOME
51% LEISURE TRAVELLERS
Nationalities
28% WESTERN EUROPEAN
43% CENTRAL EASTERN EUROPEAN
29% CEE TRAVELLERS LIVING IN WESTERN EUROPE
THE AIRLINE
Wizz Air (www.wizzair.com) is the biggest carrier to Central and Eastern Europe. It is the biggest carrier to Poland, Romania and the second biggest carrier to Bulgaria, Czech Republic, Ukraine, Hungary, Serbia and Lithuania.
Wizz Air has introduced new flights to Skopje in Macedonia and Trondheim, Haugesund in Norway.
- - The airline has 36 airplanes and has confirmed an order for 50 Airbus A320s
- - Wizz Air has 15 bases in eight countries
- - Wizz Air operates flights to 67 destinations in 26 countries
- - Wizz Air has created the opportunity so that everyone can fly and prides itself on offering excellent service and exceptional value for money
- - Wizz Air is set to carry over 12 million passengers in 2012
- - Stylish and engaging editorial design
- - Expert city knowledge that translates into informative and stimulating feature content
- - The magazine taps into the culturally rich and diverse range of passengers, offering them an enhancement to their travel experience
- - Expert, authored destination guides to each of the airline’s cities
- - WIZZ magazine is the premium way to actively engage, inform and inspire Wizz Air’s ever-expanding passenger base
WIZZ AIR DESTINATIONS
| Belgium Brussels Bulgaria Bourgas Sofia Varna Croatia Dubrovnik Split Cyprus Larnaca Czech Republic Brno Prague Finland Turku France Paris Germany Cologne Dortmund Frankfurt Hamburg/Lubeck Memmingem Weeze/Dusseldorf Greece Corfu Hungary Budapest Ireland Cork Italy Bari Bologne/Forli Catania Cuneo/Turin Milan Naples Pisa Rome Venice Verona Latvia Riga |
Lithuania Vilnius Macedonia Skopje Netherlands Eindhoven Norway Bergen Oslo Stavanger Haugesund Trondheim Poland Gdansk Katowice/Krakow Lodz Poznan Warsaw Wroclaw Romania Bucharest Cluj Tirgu Mures Timisoara Serbia Belgrade Sweden Gothenburg Malmö Stockholm Spain Alicante Barcelona Malaga Palma Madrid Zaragoza Valencia Turkey Antalya Ukraine Kiev Lviv Simferopol United Kingdom Doncaster/Sheffield Glasgow Liverpool London |
WIZZ EURO2012 COVERAGE
With the tournament showcasing at key Wizz Air cites, WIZZ magazine delivers you the ultimate guide to getting the best travel inspirations and football coverage
Words Piers Townley, Editor
THIS IS AN EXCITING TIME FOR THE airline as anticipation builds for one of the world’s most exhilarating tournaments. Energising a host of Polish and Ukrainian cites and capturing the imaginations of a global audience, the summer of 2012 will be huge for the airline and the magazine’s readers.
Wizz Air plans to fly in excess of 11 million passengers in 2012 with a huge amount of seats already being taken up and targeted by fans travelling from across Europe to the Euro2012 host cities. From this month onwards, the airline is seeing a surge of sales and publicity as it becomes a key player in the Central and Eastern European push for the matches.
WIZZ magazine aims to capitalise and showcase this with uniquely targeted editorial and design coverage.
CITY FOCUSES
On the main Polish and Ukrainian hosts during the tournament with recommendations of where to see the games if you haven’t got a ticket, local recommendations of places to eat, drink and party during the matches and the history of the participating teams in the Wizz Air cities.
Warsaw Poznan Gdansk Wroclaw Kiev Lviv
A STADIUM FACT FILE
Snapshots of the new stadiums built in time for the tournament, what they mean for local businesses and their design awards.
Possible photo story/spread on the design/stadium architecture.
A MULTIMEDIA GUIDE TO THE TOURNAMENT.
The pick of the best apps for iphones and Android operating systems and mobile devices. The best expert Twitter feeds, Facebook and blogs from the fans, the players and the teams taking part.
Q&AS
With prominent personalities associated with the tournament. Some snapshot interviews with players/managers and local celebs in the city profiling the energy, excitement and impact of Euro 2012. tbc
GADGETS
The best kit to have tin your hand luggage. Mobile devices, handheld TVs etc.
TECHNICAL SPECIFICATIONS
Bleed 3mm on all sides for full-page and dps ads
Measurement below are as trim:
Full page trim size: 253 high x 200mm wide
Double page spread: 253 high x 400mm wide
1/2 page horizontal: 112 high x 180mm wide
1/2 page vertical: 233 high x 85mm wide
1/4 page: 112 high x 85mm wide
Horizontal Banner ad 30 high x 167mm wide
* For 1/2, please indicate on insertion order whether
horizontal or vertical
** Spread ads require two sets of files
ONLINE MAGAZINE (WWW.WIZZMAGAZINE.COM)
| Web banner | 1870 Euros |
| Pop up banner | 1650 Euros |
| Leaderboard banner | 2090 Euros |
ONLINE MAGAZINE SPECIFICATIONS:
The entire Wizz Air magazine is available at
wizzmagazine.com
Banners can be in Flash, jpg, gif and png
All banners to be less than 20K – Home page side to
be less than 10K
Home Page Top: 468 x 60 pixels
Home Page Side: 143 x 60 (up to 75) pixels
a) Top Left and Right: 224 x 55 pixels
b) Side 1: 143 x 250 pixels
c) Sides 2 and 3: 143 x 143 pixels
MATERIAL DEADLINES
| February // March 2012: April / May 2012: June / July 2012: August / September 2012: October / November 2012: December / January 2012: |
17 January 2012 16 March 2012 15 May 2012 17 July 2012 17 September 2012 13 November 2012 |
ART SPECIFICATIONS:
- - Digital File Formats – Adverts to be supplied by email, FTP or on CD
- - High resolution PDF is the preferred format, it must be CMYK, high resolution at 300dpi and have all fonts included
- - Files must be supplied as single pages
- - Pages must be created to include bleed when required.
- - Crop marks must be outside the bleed area. A 3mm off-set is recommended
- - Files should not contain and TrueType or MultipleMaster fonts, original JPEG images, or copydot scan elements
- - Trapping – the creator should apply any trapping requirements if necessary but must be aware of the various application software limitations. The printer will not apply trapping
- - MAC/PC TIFF, JPG and EPS files will be accepted. All images supplied must be CMYK, high resolution at 300dpi. All fonts, images and logos must be embedded
DELIVERY METHODS:
- - Email: Ads sent via email must not exceed 10MB. Files should be compressed into a Stuff it file, Zip file, or self extracting archive. Please send to your production contact.
- - Post: CD Rom with colour proofs to INK Production, 141-143 Shoreditch High Street, London E1 6JE. CDs will not be returned unless specifically requested. We cannot accept responsibility for any printing errors if no proof is supplied.
- - FTP Transfer: All files over 10MB must be uploaded onto our FTP site. Please log on using the following protocols:
- Hostname: ftp://ftp.esubstance.com
User name: wizzit / Password: wizz411
Advertisements need to be placed in the Incoming Folder. Please include the name of your company in the filename and email or phone when the files have been uploaded.
AD DESIGN:
We offer a typesetting service and can create an
advertisement for you if you provide us with pictures, logos,
and text of what the advertisement should say. Please note
that this will incur additional charges:
Full page: 227 € / DPS page: 454 €
1/2 page: 137 € / 1/4 page: 97 €
Amendments: 17 €
PRODUCTION CONTACT:
Antonia Ferraro,
tel: +44 (0)20 7613 6974
Email: antonia.ferraro@ink-global.com
ADVERTISING CONTACT
Eva Katus-Dennis, Advertising Sales Manager, Tel: +44 (0)20 7613 8794
Email: eva.katus-dennis@ink-global.com
Wizz Air magazine is published on behalf of Wizz Air by Ink Global,
141-143 Shoreditch High Street, London E1 6JE, United Kingdom
Tel: +44 (0)20 7613 8777, Fax: +44 (0)845 280 2413, www.ink-global.com